Monthly Archives: April 2010
Be the search engine.
Thanks to technologies like smart phones, GPS and even older tools like laptops, the digital world freed itself from our desktops long ago and continues to merge with the real world at an ever-accelerating pace. You’ll recall our discussion of … Continue reading
Filed under GPS, Mobile Devices
In search of QR Codes.
QR codes have come up in discussion more and more lately, which makes today’s link quite timely. It’s the story of one company’s QR-code-based scavenger hunt, run at the recent South By South West (SXSW) conference in Austin. You may … Continue reading
Filed under QR Codes
Simple Equals Engaging.
One of digital advertising’s main strengths is its ability to engage people and cause them to spend time with your brand. For this reason, many people make the mistake of thinking a successful digital idea has to be deep and … Continue reading
Filed under Sites
